Stop the Confusion - Protocol
Affectionately called “STC”, this protocol is basically information you already know. What makes the protocol unique is its’ simplicity and understandability. Lets face it, if clients would do what you tell them to, they’d lose weight or whatever goal they were after. But, they don’t comply, and that’s the challenge.
Until now
Norm Belanger’s book, "Stop the Confusion" communicates understanding to the client. This understanding is the impetus driving compliance.
Frankly, Virtual-e-Fit™ was born almost by accident. Although two of the partners were talking about how to deliver the message to clients 15 years ago, it wasn’t until the book was written and given to clients that it was observed they were keeping their commitments to train, they were following instructions, and staying with the program for extended periods of time – out of the desire and satisfaction for and from results! Norm has retained many of his clients for several years.
The end result for Norm was he was able to more effectively train and earns a very comfortable lifestyle without having to recruit new clients. Word of mouth brings new clients to him as he is viewed as "the expert".
The idea this "system – protocol" could be taught and shared was the motive to build Virtual-e-Fit™.